Every year, Mark Zuckerberg’s sets himself a challenge to push boundaries and set personal limits both socially and professionally. It only seems fitting that the Facebook guru has assigned himself the following challenge for 2016: to build an Artificial Intelligence assistant within his home to respond to his every need and whim. A lofty ambition or a sign of the times? If anyone is up for this particular challenge, it would seem that the Facebook founder and CEO could achieve […]
Coming up with new content is challenging. It seems like everything there is to say has already been said, but you do have one advantage: nobody else has the exact same experiences as you. Even if a topic’s been hashed out already, you can introduce your own perspective, opinions, advice and humor into the mix. There’s even a simple formula that you can use to make sure that your content stands apart from the rising deluge saturating the web – […]
There are times you simply need to destroy what exists in order to replace it with something better. Such is the case for social media. The past seven years have been so full of mistaken beliefs, poor assumptions and outright misinformation that the time has come to reassess completely what social media is, how it works, how consumers use it and what it means for brands. The fact is that much of the social media dogma we take as gospel […]