Tag Archives: Marketing Challenges
What brands say they’ll figure out in 2016
At the Digiday Brand Summit this week, we’ve spent a lot of time talking about the challenges brands face. We wanted to know one thing they’re actually hopeful for as this year draws to a close. We asked attendees to name the one thing they predict they will have figured out by this time next year. Adam Kmiec, head of mobile, social, content and performance marketing at Walgreens wants technology to be targeted. “In 2016, we’ll finally be at a […]
