Tag Archives: internal communication
The Real Test of a Great Brand
The Real Test of a Great Brand BY ERIK SHERMAN What customers think of your brand matters. But what your employees think of it is just as important. Saying that brand is important to a company is like saying operating capital is necessary to get a business up and running. Of course brand is important. It’s the distillation of a customer’s experience of what your company is and does. It exists whether you wish it did or not, and no […]
How to create a social intranet employees will love
Thriving digital workplaces produce a social network accessible to all employees from any device. Here’s how to make it the most trusted information source in your company. Author: William Amurgis Source: Ragan.com Image Source: The Parallax View According to the Great Places to Work Institute, which compiles the annual list of the Best Companies to Work For, «the defining principle of great workplaces» is trust. When my former company conducted a comprehensive internal survey a few years ago, the intranet ranked as […]
Internal Communication Goes Social
Internal Communication Goes Social: A Strategic Approach to Employees’ Online Participation was presented at the 7th Corporate Communication Conference, organized by Boussias Communications on October 17th, 2013.
